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Barbie (1959–present) The first Barbie doll was described as a "Teen Age Fashion Model" on her packaging. According to the Random House books, the Barbie character's full name is Barbara Millicent Roberts, and her parents' names are George and Margaret Roberts. Originally she is a 16 year old student, but she works a variety of professions.
George Roberts (1960-present) He is en engineer. He has a wife Margaret and children: Barbie, Skipper, Todd, Stacie and Kelly. He also has a sister-in-law, Millicent.
Margaret Roberts (1960-present) Margaret's maiden name is Rawlins. She is a homemaker.
Ken (1961-1967, 1969–present) The second character added to the line, Ken has been Barbie's boyfriend for much of the time the character has existed. After a short break, they got back together. According to the 1960s Random House books, Ken's full name is Kenneth Carson. In Barbie Fashion Comic #34 from 1993, Ken's grandmother is named Edna. In Barbie Fashion Comic #52 from 1995, Edna's father is named Kenneth.
Skipper (1964–2003, 2010-present) Skipper was the first character added to the line as part of Barbie doll's family. Skipper is Barbie doll's younger sister, originally appearing to be approximately 10 years of age, and later becoming a teenager.
Tutti (1965-1971) Twin sister of Todd, both Tutti and Todd were younger siblings of Barbie and Skipper, and had seamless 'bendy' bodies. Both dolls appear to be approximately 4 years of age.
Todd (1965-1971) Twin brother of Tutti, and younger brother of Barbie and Skipper.
Francie (1966-1977) Cousin of Barbie, Skipper, Tutti and Todd. Francie appeared to be only slightly younger than Barbie, and had a much less shapely figure. The Francie doll was the first to feature rooted eyelashes. In the March 1966 issue of Barbie Magazine, she is the daughter of Claude and Lily Fairchild.

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Mattel feared that Barbie's image was too perfect so they decided to create a more personal side of Barbie making her appear more like a real person. Society's emphasis was on a strong nuclear family, therefore in the 60's Barbie's parents were identified as Robert and Margareth Roberts from Willows, Wisconsin (Kehoe "Barbie"). Along with parents, Mattel developed a boyfriend and female friend for Barbie. Ken, named after the Handler's son, was introduced in 1961, and Midge, Barbie's freckle faced friend, debuted in 1963 (See Figures 4 and 5).

Because of Barbie's lack of a family, her first relation was a male companion named Ken. The first advertisement for Ken said, "He's a doll!" (BillyBoy 40). Barbie's boyfriend was given an image of "innocence, cleanliness, extroverted playfulness, boyish masculinity, and a hint of shyness" (BillyBoy 40). To accompany this image, Ken came with teenage male essentials, such as a letter sweater, tuxedo, and a gray flannel suit. One of the biggest questions facing Mattel was how anatomically correct should Ken be. They finally determined that young girls did not need to be exposed to some realities of adulthood; therefore Ken was born with permanent underwear.

Ken's development portrays one of the expectations of 1950's women. It was necessary to create Ken because "women were considered failures without male companionship" (Johnson "Barbie's Effects on American Suburban Culture").

All propaganda involving Barbie and Ken portray them as the stereotypical teenage couple. The first television commercial for Ken takes place at a ball. Amid this romantic scene, Barbie spots Ken, and it's love at first sight. All of the ads for Barbie and her "handsome steady" are a reflection of the innocent qualities of courtship (Weiss "Toys Were Us"). Ken and Barbie had coordinating outfits for the "beach, fraternity dances, after-school sodas, etc" (BillyBoy 41). A magazine about Barbie and Ken's adventures was published. Barbie and Ken were seen as being so much in love that they could not go anywhere without each other (as seen in Figure 3). After Barbie helps Ken in the garden, she says, "I'd do it any time Ken, just so long as we're together" (BillyBoy 42). Compared to modern culture, this is an extremely cordial and sappy relationship. The Barbie and Ken comic book furthers the portrayal of male and female relations of the early 1960's before the hippie culture invaded.

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The initial emphasis was on Barbie's appearance, which reflected American society's attitude toward women. Barbie was used as a "teaching tool for femininity" (Dembner "35 and Still a Doll"). As the ideal western woman with long legs and arms, a small waist, and high round chest, Barbie represented every little girl's dream of the perfect mature body. Although there was a controversy (and still remains) over Barbie's breasts, Ruth Handler stated "Barbie was originally created to project every little girl's dream of the future and that dream (in 1959) included a mature figure" (BillyBoy 22). Also, Barbie had freckle and blemish free skin with just the proper amount of make-up on.

Other clues to 1950's American society can be seen on her original box and in the fashion booklet that accompanied her. The box is covered in haute-couture style drawings making Barbie a very fashionable figure. The cover of the booklet (as seen in Figure 2) is of Barbie's profile. Her side-ways glancing look was set against a pink background creating an air of "remarkable sophistication" (BillyBoy 18). Also, her "bright blond ponytail and saucy red lips suggested Americana and youth" (BillyBoy 18). Since slumber parties were popular among teenage girls in the late 50's, the first page of the booklet shows Barbie in dreamy, fluffy sleepwear. The next outfits pertained to hygiene and homemaking, two important skills taught to teenagers. Barbie has a pleasant attitude toward cleanliness portraying it as a cheerful experience. Barbie is seen in a Bar-B-Q outfit showing the homemaking skills required for being a good wife.

Aside from the outer garments, Barbie also wore undergarments that symbolized adulthood. She had a girdle, which was a necessary garment to encourage good posture in women. Barbie's first wardrobe also included two strap-less bras, one half slip, and one floral petticoat (Johnson "History"). All private and embarrassing questions about growing up could be answered by dressing Barbie.

Other outfits of Barbie reflected American tradition and attitudes toward females. A popular outfit of the first Barbie was the wedding dress. In the 50's, marriage was a sacred institution viewed as a necessary step in adulthood. She also owned clothing for safe recreational activities such as playing tennis and dancing ballet. These were accepted sports for women to participate in.

Fashion developments of the 1950's appeared in Barbie's wardrobes. Mattel used the latest fabric innovations such as nylon tricot, nylon tulle, sheer nylon, and nylon net, as materials for Barbie's clothing (BillyBoy 27). As women were purchasing tights, Barbie was given her first pair in 1961 to keep up with current feminine trends.

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In February of 1959, Barbie was first introduced at the American International Toy Fair in New York (Barbie Dolls). Her creators, Ruth and Elliot Handler (co-founders of Mattel) modeled Barbie after the German doll known as Lilli. Lilli began as a cartoon character in a daily newspaper called the Bild-Zeitung (BillyBoy 19). This character, known for her large breasts and sexy clothing, was created for adult entertainment "a symbol of sex and pornography for the men of Germany" (Johnson "History"). Handler discovered Lilli while shopping in Switzerland and brought the doll home for her daughter to play with.

Ruth was inspired to create an adult doll for little girls. Handler had Jack Ryan, executive of Mattel, purchase the rights for Lilli and negotiate with a company from Tokyo to create a doll like Lilli. The reason for going overseas was in order to create an inexpensive new doll. American male designers told Handler that it would be impossible to make such a doll (with stylish clothing and accessories) for an affordable price. The new doll had a softer look created by the "rotation-molding" process used in the making of the vinyl body (Johnson "History"). In addition to a different body, Bud Westmore, the "make-up czar" at Universal Pictures, gave Lilli a makeover (Lord 32). He discarded her "bee-stung lips, heavy eyelashes, and widow's peek eyebrows" (Lord 32). Following these improvements, Ryan modified the doll's joints.

Finally in 1958, Barbie Millicent Roberts was born 11 1/2 inches tall and weighing 11 ounces. She debuted as a teenage model in a black and white striped swimsuit that came with sunglasses, high-heeled shoes, and gold-colored hoop earrings (see Figure 1). Her body was shapely with movable head, arms, and legs. Barbie was the first doll in America with an adult body.

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Barbie's full name is Barbara Millicent Roberts. In a series of novels published by Random House in the 1960s, her parents' names are given as George and Margaret Roberts from the fictional town of Willows, Wisconsin.[10] In the Random House novels, Barbie attended Willows High School, while in the Generation Girl books, published by Golden Books in 1999, she attended the fictional Manhattan International High School in New York City (based on the real-life Stuyvesant High School[11]).

She has an on-off romantic relationship with her boyfriend Ken (Ken Carson), who first appeared in 1961. A news release from Mattel in February 2004 announced that Barbie and Ken had decided to split up,[12] but in February 2006 they were hoping to rekindle their relationship after Ken had a makeover.[13] Barbie has had over 40 pets including cats and dogs, horses, a panda, a lion cub, and a zebra. She has owned a wide range of vehicles, including pink Corvette convertibles, trailers, and jeeps. She also holds a pilot's license, and operates commercial airliners in addition to serving as a flight attendant. Barbie's careers are designed to show that women can take on a variety of roles in life, and the doll has been sold with a wide range of titles including Miss Astronaut Barbie (1965), Doctor Barbie (1988) and Nascar Barbie (1998).

Mattel has created a range of companions for Barbie, including Hispanic Teresa, Midge, African American Christie, and Steven (Christie's boyfriend). Barbie's siblings and cousins were also created including Skipper, Todd and Stacie (twin brother and sister), Kelly, Krissy, and Francie. Barbie was friendly with Blaine, an Australian surfer, during her split with Ken in 2004.[14]

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